Simply the best – as TSC look to improve the image of telemarketing
HBOS CONTRACT WIN SHOWS COMPANY ARE ON RIGHT LINES
Rapidly expanding contact centre company Telecom Service Centres are intent on changing industry and client attitudes to outbound sales activity with the launch of a new Sales Centre of Excellence which will be based in their Dearne Valley operation.
TSC, who have a 10-strong, UK network of contract centres, are confident their new Yorkshire based Centre, featuring state-of-the-art telemarketing technology and practices will not only attract valuable new business, it will revolutionise the way the industry approaches the outsourcing question.
While TSC’s inbound, customer management call handling skills are widely recognised and well respected, the company have resisted making a strong push for telemarketing business until they were sure they had the product 100 % right.
“In the past, we have tried a variety of different outbound strategies on small projects,” admits TSC’s Business Development Director Mark Walton, “and these experiences convinced us that we had to radically transform the telemarketing model.’’
“The poor quality of much of the sector’s outbound activity is doing no favours to the man in the street’s perception of the call centre industry and could actually be damaging client’s reputation and business.’’
“That will not happen with our Sales Centre of Excellence. We are raising the bar high above present standards. By employing the best people, giving them the best IT support and working to best practices, we are changing the perception of the telemarketing industry.’’
Walton and his fellow TSC directors see their Sales Centre of Excellence becoming a strategic part of their customers’ organisations and are looking to attract high quality staff to reflect high quality brands.
Financial giant Halifax Bank of Scotland have been quick to see the advantages of the Sales Centre of Excellence and TSC are confident the HBOS business will grow as the Centre itself expands.
“The staff working on the HBOS business are the top in their field” explains Ken Hills, TSC’s Chief Executive Officer. “They are all fully financially accredited with expert knowledge of regulations and best practices in that sector.
“That level of expertise will be replicated for each individual client and we are confident that professionalism will not only be welcomed by our clients, it will result in a higher rate of conversion for them.
“As well as the HBOS business, we are experiencing very encouraging reactions from other interested clients. There is no doubt the industry is crying out for the level of service and I am sure we will deliver.”